Our Story

Welcome to DIY Home Studio—a homegrown brand driven by passion, committed to uplifting local artisans and promoting Indian heritage and “Made in India” products.

Iti Gupta, the founder, is an ex-banker whose career in banking is a testament to her dedication and hard work. Embracing her new role as a mother, she rediscovered her long-lost passion for handmade and handcrafted products. Being a stay-at-home mom offered her a unique perspective, allowing her to see her home not just as a living space but as a canvas for creativity and self-expression.

This realization planted the seeds for a new venture that combined her love for handcrafted products with her desire to uplift local artisans. Thus, DIY Home Studio was born. It is a place where art and commerce meet, where customers can find beautiful, handcrafted products, and where artisans receive the recognition and support they deserve.

Our dream is for DIY Home Studio to become a household name synonymous with quality, sustainability, and beautiful design.

Thank you.